United States with Teal heart
Plan your business

How to Plan Your Business Today

In order to build and run a successful company, you’ll also need to create and fine-tune a business plan, assess your finances, complete all the legal paperwork, pick your partners, choose the best tools and systems to help you get your marketing and sales off the ground … and a whole lot more.

ZenBusiness can make the process from idea to opening easier. Our experts can help you navigate the business startup process. To get started, we’ll take you through the steps needed to plan your business, including choosing the right business structure, picking a name and location, and registering your business. Then, we’ll walk you through details like getting a business Operating Agreement, obtaining your federal Employer Identification Number (EIN), and where to look to make sure you have the right licenses or permits for your business.

Let our guide help you discover the essential requirements of starting a business and see how ZenBusiness can help you with each step.

1: Conduct market research

Once you have a solid business idea in your mind, it’s time to do some strategic planning. Doing research upfront will help you plan the details of your business. Those details will help you avoid some costly mistakes and start seeing success quickly.

Research your target market and competitors

The more you know about your potential customers and competitors, the better decisions you can make regarding your product or service. Market research will help you achieve that knowledge. Beyond helping you make good decisions, arming yourself with quality market research will help when looking for loans and investments.

There are a few ways to conduct your research:

  • Online: These resources help find your competitors. Look at their online presence, advertising, and product pricing. Conduct keyword searches to find your customers. Narrow your search down to the right location and find the most popular terms in your area.
  • Surveys: You can conduct surveys online or in person. Use your survey to find your customer and get their demographic information, what they buy from your competitors, and how they feel about the experience. Make sure you carefully craft your questions to get the best information possible.
  • Focus Groups: You will need to recruit between 10 and 20 people to participate (remember, recruitment is easier with some form of compensation). Make sure you have plenty of questions to determine if your product will be useful, who they currently get the product from, how they feel about the experience, and more.
  • Competitor Pricing: Lorem enim, lobortis lectus enim cum nisl consequat velit. Hendrerit risus tristique orci nunc nec tempor cursus. Malesuada eu imperdiet et laoreet feugiat duis. Ullamcorper mattis facilisis elit, facilisi aenean venenatis non.

Write your business plan

Fund your business

Buy an existing Business or franchise

Frequently Asked Questions:

  1. Conduct market research
  2. Write your business plan
  3. Fund your business
  4. Buy an existing business or franchise

Planning your business FAQ

  1. Lorem ipsum dolor sit amet

    Once you have a solid business idea in your mind, it’s time to do some strategic planning. Doing research upfront will help you plan the details of your business. Those details will help you avoid some costly mistakes and start seeing success quickly.

  2. Lorem ipsum dolor sit amet

    Once you have a solid business idea in your mind, it’s time to do some strategic planning. Doing research upfront will help you plan the details of your business. Those details will help you avoid some costly mistakes and start seeing success quickly.

Business Owners

Ready to get started?

This is the subcopy area of this component

Start Now