You don’t have to be a web design expert to build a great business website these days. That’s because there are now many different online tools that can help you put together a business website without any technical knowledge. From drag-and-drop editing tools to AI-powered design software, these companies significantly simplify the web design process.
However, this raises a new question: which business website builder is the right choice for you? These tools vary widely in their effectiveness, user-friendliness, design aesthetic, and more. Based on the unique needs of your business, your preferences could vary. That’s why we did all of the legwork for you, trying out every popular website builder to find the best options for our readers.
In this guide, you’ll learn all about our favorite business website builders. Along the way, we’ll identify which type of business each option works best for, along with sharing some pros and cons and other relevant details about each one. Read on to discover the best option for your business.
A business website can enhance the credibility of any company, which is one of the top reasons every business should have one. If you have a good-looking website, potential customers will have more confidence in your brand and be more likely to make a purchase.
In addition, it may be difficult for customers to find out your business exists if it doesn’t have a website. Unless your business heavily relies on word of mouth or foot traffic, it’s likely that a Google search will be a potential customer’s first stop when searching for businesses. After all, it’s not like most people keep a phone book handy these days.
Your website can be your best bet for generating leads and organic traffic, and it can save you a ton of time with customer support as well. Instead of calling your business and asking you questions, your customers can instead visit your website to read your operating hours, learn about your latest sales, find updates and announcements, and more.
There are quite a few business website builders out there, each with its own pros and cons. With this in mind, we’ve identified several different options that suit different types of websites. Simply choose the one that best aligns with your needs, and you’ll be on your way to creating a high-performing, easy-to-use business website.
Here at ZenBusiness, we offer a fully featured website builder with great low rates and plenty of bells and whistles. Our business website builder costs just $129 per year, while some competing website builders cost more than twice as much.
With the ZenBusiness website builder, you’ll have access to hundreds of great-looking templates. If none of them suit your needs, you can start with a blank template to create your own unique vision. We also include advanced SEO tools that can help you generate great rankings on Google, and our mobile-friendly tools make it simple to create an intuitive, easy-to-use website for all devices.
You can connect your company’s social media accounts to your new website, making it easier than ever for your customers to follow you across all platforms. We also use Amazon Web Services for hosting and offer HTTPS encryption, meaning your site is always safe and secure.
While we may not offer online store functionality at this time, we think our suite of features and benefits is highly impressive at such a reasonable price point.
Along with Weebly and Squarespace (which you’ll learn more about shortly), Wix rounds out the “Big Three” of business website builders. Wix has several advantages, starting with its 900+ website templates and roughly 500 app integrations, giving you flexibility regarding how you want your site to look and function.
If you only need a basic business website, Wix has plans starting at $16 per month. If you need eCommerce solutions, you can upgrade to its $27/month plan which includes an online payment system. It also has $32/month and $159/month plans with more robust feature sets. Wix gives you the choice to use its AI-driven Wix ADI to build a site for you, or you can use the fully featured Wix Editor to create your own website with more customization options.
While Wix does have plenty of advantages, there are some disadvantages to its service as well. First off, the user interface can take some getting used to, especially if you’re using the Wix Editor instead of Wix ADI. In addition, its prices can get pretty high, especially if you need advanced features. That said, Wix offers more templates and app integrations than you’ll find with most competitors, and we always appreciate 24/7 support.
If eCommerce is your number-one priority, you might want to take a look at what Weebly has to offer. Not only does Weebly have lower price points than Wix, but it also offers packages with online stores for much less than Wix’s baseline eCommerce package.
We also appreciate how Weebly integrates with Square software. As one of the most popular payment platforms available today, Square is already part of many businesses’ daily lives, so it’s nice to find a web design service that integrates with it.
However, there are some downsides to Weebly. There aren’t nearly as many customization options as some competitors offer, so you’re more or less stuck with the rigid confines of your chosen template. In addition, there are only a few dozen templates to choose from, further limiting your creativity.
Finally, while Weebly does include Square and Stripe payment functionality with all plans, you would need to upgrade to Weebly’s top-tier $26/month plan to access PayPal integrations. Overall though, Weebly is an option for eCommerce businesses on a budget.
Squarespace doesn’t have all that many themes but the ones they do have look and feel good. Squarespace also has a strong eCommerce offering, with loads of built-in features for its online stores (starting with the $23/month package), even outside of the top-tier packages.
We appreciate how Squarespace has beneficial marketing tools — like the eCommerce tools, these are also available with the $23/month package and up. Squarespace provides its customers with more storage space and bandwidth than some competitors, another beneficial aspect of its service.
However, Squarespace receives mediocre customer reviews, with a low average score on Trustpilot. We’re also not huge fans of Squarespace’s editing tool, as it can be decidedly user-unfriendly. At times, it just feels clunky and unwieldy.
Furthermore, Squarespace does not offer phone support at all. That’s right, if something goes wrong, there’s no one to call. Sure, their web support is pretty robust in an attempt to make up for it, but it’s still a strike against them.
GoDaddy is much more well-known for its web hosting services, but it also has a website builder with some interesting attributes. Namely, GoDaddy’s website builder tool can create a basic business website faster than most others. If your priority is to get a functional website up and running as quickly as possible, GoDaddy may be worth consideration.
Another aspect of GoDaddy we appreciate is how versatile the platform is, allowing you to manage your web hosting and site-building needs under one roof. GoDaddy also offers 24/7 support, setting it apart from some competitors that only offer limited support availability.
However, GoDaddy’s reasonable prices and efficient website builder are accompanied by some less-than-desirable traits as well. First off, GoDaddy’s editor is quite basic and doesn’t include many customization opportunities. Making this a bigger deal is the fact that the themes and templates themselves are also rather simplistic.
Finally, GoDaddy’s eCommerce options leave something to be desired. If you’re interested in an online store, we would probably recommend one of the other options in this guide.
If all you need is a simple one-page website or landing page, you could take a look at Strikingly. Strikingly only offers one-page websites made with relatively rigid templates without much customization, but if that’s all you need, they offer reasonable prices and easy-to-use tools.
Strikingly’s other positive attributes include 24/7 support and a collection of eCommerce and blogging tools. While the exclusive offering of one-page websites is awfully limiting, they’re an option if you only need a super-basic site.
Business website builders do a great job of filling in the blanks between hiring a web designer and going the do-it-yourself route. These services are far less expensive than hiring a professional, yet save you tons of time over the arduous process of learning how to do it on your own.
Whether you’re seeking the best overall service, the most app integrations, the best-looking themes, a great online store, a super-fast setup, or just a simple landing page, this article pointed out some of the very best options available.
All told, creating a business website is more important than which company you choose to help you. No matter which service you prefer from this guide, all of them are capable of building a professional-looking business website efficiently and effectively.
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