Market Your Business

6 Holiday Sales and Marketing Tips for Small Businesses

Team ZenBusiness December 1, 2023

When the majority of your annual sales are earned in November and December, there’s no such thing as planning too soon. Here are sales and marketing tips you’ll want to start working on now to ensure a profitable holiday season for your business. The last couple of days before Christmas might be the biggest shopping ...

9 Holiday Marketing Tips to Capture Last-Minute Shoppers

Team ZenBusiness December 1, 2023

Last-minute holiday shoppers contribute to a significant portion of most retailers’ holiday sales. You should keep plugging away at your holiday marketing so you get the attention of those late shoppers. Here are nine marketing tips to help you with that. When are your customers likely to be doing their holiday shopping? Although some consumers ...

Top Reasons to Hire a Digital Marketing Agency If You’re Self-Employed

Team ZenBusiness November 1, 2023

Being self-employed is a great thing. A lot of people have been working remotely, and if you happen to be your own boss, you need to pay a lot more attention to your business management. Being self-employed means you might not have employees, and you pretty much have to take care of everything on your ...

16 Content Marketing Myths

Team ZenBusiness November 1, 2023

Using content marketing to attract visitors to your website? Don’t buy into these 16 myths. Still trying to wrap your head around content marketing? Simply, it’s using content in all forms to drive people to your website or other destination you choose. As with anything that’s a bit of a general term, there are a ...

How a Novice Built a Brag-Worthy Business Website

Team ZenBusiness October 1, 2023

In today’s digital age, having a website is essential for any small business owner. But not just any website will do. Your website needs to be well-designed, informative, and easy to use. It also needs to be optimized for search engines so that potential customers can find it. The Power of a Consultancy Website One ...

How to Drive Sales by Advertising in Magazines

Team ZenBusiness September 1, 2023

Over the last 10 years or so, “print” has become something of a nasty word among those advertisers clamoring to be a part of the digital land rush. Lost in the hype about social media buys and online presence, though, is the fact that old-fashioned magazine advertising still works. Related: The Secrets to Effective Magazine Advertising ...

How to Market Your Business with Email

Team ZenBusiness August 1, 2023

Email marketing is one of the best ways to reach your customers. Not only is it more effective than some marketing methods, but it’s also less expensive. Here’s how you can successfully use email marketing to reach prospects and customers. The results are in, and an old favorite that was largely written off by small ...

How A.I. Can Help Small Businesses

By Team ZenBusiness July 2, 2023

In today’s fast-paced business landscape, small businesses are constantly seeking innovative ways to gain a competitive edge. One technology that holds immense potential is artificial intelligence (AI). AI has the ability to streamline operations, enhance decision-making, and improve customer experiences. In this article, we’ll explore how AI can help small businesses achieve growth and success. ...

20 Marketing Tasks You Can Do in 10 Minutes or Less

By Team ZenBusiness July 1, 2023

Being your own boss can be great, but finding the time to do everything that needs to be done can certainly be a hassle. The good news is, if you can spare as little as 10 minutes a day, you can manage to squeeze in at least one marketing task that will help keep your ...

Home Business Marketing Tips

Team ZenBusiness June 1, 2023

Need customers for your home business? Wondering what successful home businesses do that you’re not doing? Here are several suggestions to help you promote your business more effectively. You had high hopes when you started your home business. You figured you’d get all the business you need for your fledgling startup by posting on your Facebook page ...

Top 3 Tips to Becoming a Successful Mompreneur

Team ZenBusiness May 1, 2023

Oh, the trials and tribulations of being an entrepreneur while also being a mom — a.k.a., a mompreneur! Starting and running a business while starting and running a family certainly takes certain traits — persistence, passion, flexibility (lots of it!), and the ability to juggle. Sounds like an ad for the circus… don’t laugh, in ...

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