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Top 3 Tips to Becoming a Successful Mompreneur

By Rachel Katz-Galatt

Oh, the trials and tribulations of being an entrepreneur while also being a mom — a.k.a., a mompreneur! Starting and running a business while starting and running a family certainly takes certain traits — persistence, passion, flexibility (lots of it!), and the ability to juggle. Sounds like an ad for the circus… don’t laugh, in ...

The 2022 Great Resignation Brings a Surge in Startups

By Janet Attard

There’s a work revolution going on. Some call it the great resignation. Some call it the big quit. But for the millions of Americans who are quitting their jobs to start their own business, the appropriate term might be the great new beginning. What is the great resignation? The great resignation is a term that ...

3 Famous Examples of Value Propositions

Team ZenBusiness

A good value proposition is critically important, but what is a good value proposition?  Elements of a Strong Value Proposition The key to being successful in the business is to have a really powerful and strong value proposition. A value proposition has several key elements. The main one is the problem or the opportunity. What’s the ...

Summertime Tips for Work-at-Home Moms

By Lesley Spencer Pyle

Work-at-home moms face unique challenges when the summer months roll around. How do you keep your kids entertained and happy while still running a business? Here’s advice from seasoned work-at-home moms on what to do. Summertime presents a challenge each year for home-based working moms around the country. Continuing to run one’s business while keeping ...

Turn Low-Cost Structure into a Competitive Advantage

Team ZenBusiness

Penny-Pinch Your Way to Success One of the most important traits for business success is being cheap! In almost any business, keeping your cost structure just a couple of percentage points lower than that of your competition can have a huge competitive advantage. When you’re starting a small business with no money, you learn how to ...

Retail Success Stories: Keurig and SharkNinja

Team ZenBusiness

Why do some companies succeed in taking a product to market while many others fail? What are the necessary steps that are critical to getting that product, especially in the consumer setting, onto a retail shelf and pulled off that shelf effectively so a company makes money? My name is George O’Shea. I work in ...

How Lean Thinking Can Benefit Your Business

Team ZenBusiness

Why should you try Lean for your business? There are many benefits of going Lean. You end up with lower product cost, improved profit margins, improved quality, improved productivity, improved service to the customer, and increased capacity with no additional equipment. Often the benefits of Lean are incremental and not measurable, but over time they add ...

How to Build a Scalable Sales Model

Team ZenBusiness

So how do you build a scalable sales model from the start?  When you start off in business, it’s tough to build a scalable sales model when you’re just getting started out. Because you usually just want sales, and so you throw all sorts of things at the problem and try to figure it out ...

The 4 Lenses of Innovation

Team ZenBusiness

So are you staying stuck in the comfort zone or are you sort of riding the waves of innovation? Hi, my name is Bernie Heine, and today I want to talk about the four lenses of innovation as described in their book by Roman Gibson. Daring to Challenge the Orthodoxies The first lens is daring to ...

5 Benefits Of Being Active In Your Local Music Scene

By Sasha Douglas

How many times have you asked Google to find local entertainment near me? It’s one thing if you’re a fan simply looking for something fun to do. But it’s entirely different when you’re a musician. If you’re a musician, you should always know the best spots to hear music and be entertained. Aside from just entertainment, ...

8 Ways to Boost Employee Morale On a Budget

Team ZenBusiness

Are your employees enthusiastically participating in the weekly team meeting or are they just nodding along to the talking points, waiting to be dismissed? It’s a fact that when employees feel overworked, under-appreciated, and ignored when they voice their opinions, a company is likely to become a revolving door for top talent. While it’s important ...
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