TRUiC Business Logo Generator Review

TRUiC provides a great basic business logo generator in the industry, with an exceptional free pricing model and a wide variety of options. But is it the right choice for your business? Let’s weigh its pros and cons to see if TRUiC is the best business logo generator for your company.

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An eye-catching business logo is one way to make your company stand out from the sea of competitors. A great logo can be every bit as memorable as a catchy business name, but it can also be just as tricky to create!

TRUiC Business Logo Generator Review

To begin, let’s take a quick look at some of its pros and cons before we get further into the details.


  • Free business logo generator
  • Takes just a couple of minutes
  • Produces plenty of logos to kickstart your brainstorming session


  • Logos are rather generic and simplistic

All About the TRUiC Business Logo Generator

TRUiC’s business logo generator is highly intuitive and easy to use, plus it can give you some great fuel for your brainstorming sessions. It’s unlikely you’d find your actual business logo from TRUiC’s tool because most of its results are quite basic and lacking in customization.

Using TRUiC’s logo generator starts with the input of your business name and tagline. Then, you can select between a graphic-based logo and a text-based option. From there, you’ll choose your business type from a drop-down menu full of extensive choices.

Next, you can choose from three different general font types: Simple, Playful, and Handwritten. We will mention that the Playful and Handwritten categories are almost entirely comprised of fonts that very few entrepreneurs would ever use in a logo, so Simple is probably your best bet.

The next step gives you six options for branding colors. You can choose from the following selections:

  • Stable & Natural (earth tones)
  • Powerful & Determined (dark reds, greys, and blues)
  • Relaxed & Calm (soft, warm colors)
  • Friendly & Genuine (bright and bold)
  • Elegant & Luxurious (mostly purple-based)
  • Energetic & Bright (neons and pastels)

At this point, TRUiC will generate nine logos for you to choose from. If you want to see more options, simply click the “MORE LOGOS” button at the bottom of the page.

One unfortunate drawback of TRUiC’s business logo generator is that it doesn’t handle apostrophes well. When we tried to use one to create a logo for our sample company (Scott’s Movie Theater), TRUiC spit out a bunch of logos that said “Scott’s Movie Theater.”

We settled for “Kansas Movie Theater” instead, and here’s a look at what TRUiC’s artificial intelligence tool provided for us. For reference, we chose “Relaxed & Calm” for the colors and “Simple” for the fonts.

Overall, as we said earlier, it’s unlikely that you would actually use any of the logos from TRUiC’s basic business logo generator (or most other free logo generators, for that matter) as your company’s final logo.

However, TRUiC’s tool is so efficient and easy to use that it still has a ton of value because it can get the ball rolling on your brainstorming session with just a couple of minutes’ effort. That’s why it’s our #1 pick for basic business logo generators!

Our Final Thoughts

TRUiC is our favorite basic business logo generator, thanks to its intuitive user interface. Of course, it doesn’t hurt that it’s free of charge either!

If you want to take a look at other options for basic business logo generators, or you’re willing to invest some more time and/or money into an advanced logo generator, check out our guide to the best business logo generators in the industry!

Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.

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Written by Team ZenBusiness

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