Automation Definition

Automation refers to the use of technology and machinery to perform tasks and processes without human intervention, streamlining operations, reducing manual labor, and increasing efficiency.

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What is automation? 

The definition of automation is the use of an automatic process to accomplish a task with little to no human intervention. Automation saves a business time, money, and resources. After all, if a program automatically transfers data for you, then you don’t have to do it. Plus, automation means that there’s less of a chance for errors. 

What are different ways to use automation in business?

Automation has advantages and can be a powerful tool that streamlines your business. This can cut down on operating costs and improve your efficiency. The net result? Less money and time spent on getting the job done and more money in the bank. Here are some ways that entrepreneurs might use automation:

  • Enter data
  • Create tasks
  • Send invoices
  • Assemble products
  • Manufacture products
  • Delegate assignments
  • Fulfill online customer orders
  • Initiate email marketing campaigns
  • Respond to customer service requests
  • Funnel inbound calls to the appropriate department

These are just some of the ways that business brains are using automation to elevate their company. 

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How do I set up automation in my business?

So, now you know all the amazing ways that you can automate your business processes. You’re probably wondering how to do that. Here are some questions to get you started:

  • What’s something that frequently happens in your company?
  • Is there a process that you’d like to automate? 
  • What are the steps to complete that task?
  • How much time could you save if you automated that task?

One of the automation disadvantages is that it takes time and usually money to set up automatic processes for your company. So not every task is worth the time it takes to automate the process. Building a robot to check your mail every day might be super cool, but it would probably cost more money than it would save you. 

But tasks like onboarding customers, funneling phone calls, and other routine procedures might be worth it. After you decide what process to automate, here are some things to keep in mind to help set you up for success:

  • Map out the steps to start and complete the process exactly
  • Research the best automation tools to use
  • Plan how you will check for quality and completion, especially in the early stages of automation
  • Decide how to track and measure the impact that automation has had on the success of your business

When used properly, automation can be the secret sauce to maximizing your resources and increasing your profits. Another one of the automation disadvantages is that it can get out of hand if it’s not carefully set up from the start. Performing ongoing maintenance and quality checks is quite important over the long term. 


Automation is a powerful tool that businesses use to complete processes automatically. Business owners can use automation to manufacture or assemble a product. Or they might use automation to quickly transfer customer data and funnel phone calls. Properly setting up automated processes requires meticulous planning and ongoing quality checks. 

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Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.

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Written by Team ZenBusiness

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