General information on direct mail
Direct Mail Marketing for Small Businesses
When you have a small business, you know that one of the most important aspects of your business plan is advertising. You probably already have a Web site and a Twitter account, but what about doing direct mail? Is direct mail a thing of the past or is it still useful today?
5 Ways to Use Direct Mail in Your Business
How can you bring in more customers for your business than you’re getting through print, radio or local TV advertising? The answer for many businesses is direct mail. Here are five ways you can use direct mail in your business.
Promote Your Web Site with Direct Mail
Once you put up a website, you have two problems. First, you have to get people to your site. Second, you have to convert them from Internet surfers to Internet buyers. Direct mail lets you tackle both of those problems without relying on search engines. Find out how >>
14 Ways to Make Your Sales Brochures Effective
How can you make your sales brochures more effective? How do you write copy that gets your business brochures, pamphlets and flyers read and gets customers to respond? Use these 14 copywriting and brochure design tips to create and improve the sales literature you provide customers.
12 Steps to the Perfect Direct Mail Piece
Direct mail might seem “old school” compared to online marketing, but it’s still one of the most effective marketing tools around. Learn the benefits and basics of a direct mail campaign from marketing pro Barry Fieg.
8 Reasons Why Direct Mail Is So Powerful
Direct mail is perhaps one of the most powerful marketing mediums in use today. Few other marketing tools can deliver your message with exact precision at such a low cost. Here are 8 reasons why direct mail is still the king of the marketing mediums.
5 Direct Mail Tips for Marketing to Top Executives
There’s no better way to get your message into the hands of top-level executives than direct mail. But you still have to get past the gate keepers. Here are five creative ways you can be sure your message gets through to top decision makers.
Email vs. Direct Mail
Email or direct mail? Which is the better way to reach customer and get them to buy from you? This article discusses the merits of both.
A Marketing Formula That Works
Marketing is all about helping people get what they want. Create powerful and effective marketing vehicles for your business.
10 Secrets for Effective Brochures
Planning to send out a brochure to drum up sales or announce a new product? You don’t want it to cost a fortune or, worse, to leave the wrong impression. To be sure your next brochure is a winner, learn these 10 secrets of successful brochures.
Direct Mail for Real Estate Agents
How do you develop the leads you need to succeed? Top-selling real estate and business professionals realize they need to touch as many people as possible without spending a fortune. Find out how direct mail can help you recruit prospects and close deals.
Suspicious Mail Handling
Get guidance on what to do if you receive a suspicious package or letter in the mail. Details >>