20 Tools Every Startup and Small Business Needs

20 Tools Every Startup and Small Business Needs

Entrepreneurs start with a great idea that they try to make into a great business. Along the way, they need all the help they can get. One of the best ways to boost your chance at success is to take advantage of the wide range of proven startup tools.

There are a variety of tools out there that can help you with some of the important aspects of your business. From financing and marketing strategy to  human resources, sales, and project management, there is help out there if you know where to look.

Though there are many more, some of the best startup tools for startup founders  include:

When launching or running a business in these challenging times, it’s great to have the kind of competitive edge and wide range of functionality these startup tools provide. Here is a breakdown of what each of these tools offer a business owner.

Finance Tools

Keeping track of finances can be a matter of life and death to small businesses, especially those that are just starting out.  The right startup toolkits for entrepreneurs can help with accounting, invoicing, payroll, expense tracking, and much more. Some of the best startup tools that can keep you on track include:

Marketing Tools

Even if you have a great business idea, you can’t make any sales if potential customers don’t know about you. In addition, if you can’t easily track results so you can constantly fine-tune performance, you are wasting precious capital. Whether it’s to schedule and measure the impact of posts across social media, automated marketing campaigns, or use search engine optimization (SEO) tools, these tools will help you get the word out while also improving your conversion rates.

Sales Tools

One of the most important parts of the entrepreneur’s journey is trying to convert an interested user into paid business. Today, a lot of this is done on e-commerce sites or landing pages. Small business owners can use these tools to help find new leads, locate customers on sales territory maps, or electronic payment processors.

Human Resource Tools

If people are a company’s biggest asset, then it’s a good idea to have startup tools in place that allow you to better manage and treat them. By taking care of HR processes and providing invaluable insights into new and potential hires, you can focus on people rather than paperwork and administrative formalities. 

Project Management Tools

Digital project management tools can help you plan, organize, assign personnel, collaborate remotely, assess progress, manage resources, and do much more. With more people falling into project management roles without specific training, the process is made easier with all-in-one online project management platforms.

Find More Resources and Tools for Your Startup Today

Whether you use the free version or the premium version of the tools listed above, the right startup tools enable you to run your business more smoothly and profitably. ZenBusiness also offers a full range of tools and services to help freelancers, consultants, tradespeople, and others launch, operate, and scale their business. Whether you need to register a domain name for an e-commerce site or require additional services to grow (e.g., business bank accounts, credit cards, and business plan templates), ZenBusiness should be your startup service of choice. 

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