Who is ZenBusiness? We are a small business that is excited about helping other entrepreneurs realize their dreams of creating and growing a successful business. By making business formation easy and affordable, we hope to foster a small business community where owners can connect on a local and national level and help each other grow.
We became a Public Benefit Corporation because we want to give back and revolutionize the process of forming a business so that more people can realize their dreams and boost the economy. One way we do that is via our “Pay-It-Forward” project with Kiva.org, a nonprofit that connects people through lending to alleviate poverty. We randomly select women-owned and minority-owned businesses in the US to loan money to each year, helping more aspiring business owners manifest their dreams.
As you know, a business is made of more than its owners, and happy employees lead to happy customers. That’s why we invest in our employees by providing them with health insurance, competitive salaries, equity, and the opportunity to tackle interesting challenges that have a positive impact.
You can read more about our team and see the people behind the scenes that make it all happen.
It all began when our three original founders started a white label formation service to drive new business leads for small law offices. The business struggled to gain traction, was in debt, and on the verge of shutting down. Still, our original founders remained committed to making their dream a reality!
Things started to turn around when they pitched their idea to Ross Buhrdorf, former HomeAway CTO. Ross was intrigued by the business and together they identified a bigger opportunity -- helping historically underserved small business owners start, run, and grow their companies. Ross made an investment, became the CEO, and pulled in two other founding members to complement the team.
The expanded team embraced the new vision and began testing the idea with new business owners. To their delight, they were able to discover a few core things small business owners were missing in the industry:
- Expert Support - a trusted, high-quality, world-class support team; and
- Technology - a sophisticated platform that aggregates and manages all their products and services.