If you want to create an assumed business name for your company, you can register a doing business as (DBA) name with your state.
A DBA does not provide personal asset protection like a limited liability company (LLC) or corporation. In many states, you won’t even gain exclusive rights to the name, but it does give your business the ability to use a name other than its official name.
If you would like to have a reputable business services provider register your DBA on your behalf, you’re in luck! There are many great companies providing DBA registration services. But how do you determine which one to use?
In this review of Incfile’s DBA registration service, we’ll discuss all of the relevant details and figure out whether it’s the right choice for your business.
Many of the same companies offering reasonably priced online business formation services also provide DBA filing services. For most businesses, the process is quite simple. All you need to do is provide your chosen company with some basic information about your business — like your principal office address and your desired name — and they’ll fill out and file the paperwork with your state.
Most companies offer similar price points for DBA filing services, and the vast majority of them also provide comparable feature sets. However, that’s not to say that there isn’t plenty setting these companies apart. Let’s dig into the details of Incfile and find out how its offering differs from the competition.
Let’s quickly review its pros and cons before we dig into the details.
Positive customer reviews
Strong pricing model
Free business formation service
Lots of add-ons and upsells
Incfile’s DBA registration service costs $99 plus your state’s fee. It includes a preliminary name search and the completion and filing of your DBA registration forms.
However, that’s all you get with Incfile, as well as most of its competitors. It’s not common for these companies to add bonus features to DBA registration service packages, which is a big part of the reason why LegalZoom is a good option. (LegalZoom includes publication service in the seven states that require it for no extra charge.)
Incfile has one of the lowest price points in the industry, so it really doesn’t need to include any bonus features to provide a strong bargain for DBA registration service.
We will also note in this section that no one can beat Incfile’s offer for LLC or corporation formation services. That’s because Incfile provides its customers with business formation service for free! All you have to do is pay your state fee. Incfile even throws in a year of registered agent service at no extra charge.
Incfile has plenty of experience, as it has formed more than 800,000 business entities and currently serves as the registered agent for 250,000 companies. Incfile has tens of thousands of customer reviews available online, and nearly all of them are positive in nature.
Incfile customers seem to really appreciate its free business formation package and also compliment the company’s ease of use.
We are of two minds when it comes to Incfile’s customer support network. On one hand, Incfile’s phone support is rock-solid, with quick response times and helpful associates. On the other hand, its email support is less impressive, as they often don’t respond. On the rare occasions Incfile has responded to our emails, it’s almost always with a templated form response that doesn’t actually address our problem.
The entire point of using a DBA registration service is to make this part of your business run seamlessly with little-to-no effort on your part. Incfile certainly fits the bill, as it’s simple to place orders, renew services, and navigate its website.
The process of ordering DBA registration service from Incfile couldn’t be much simpler. Here’s an overview of what you can expect when you click the “File your fictitious business name today” button on the Incfile website.
Incfile truly excels in this category, as it has a large quantity of high-quality customer reviews. There are more than 40,000 reviews available on reputable third-party review websites for Incfile, and it still manages to maintain an impressive 4.8 out of 5 average score.
Obviously, it’s borderline impossible to read through all 40,000+ reviews but we were able to glean some general trends from this feedback. In short, Incfile’s customers appreciate the free business formation package, and also frequently praise the company’s ease of use.
We have long been impressed by Incfile’s customer feedback. This company has a higher volume of reviews than most competitors, and the fact that it maintains such high ratings is a testament to its positive customer satisfaction reputation.
Incfile is one of the most popular DBA registration services available, and it’s also a good choice for LLC formations and incorporation service. Incfile’s DBA registration pricing is highly competitive, and it has thousands of positive reviews! In addition, its offer of free business formation service is an appealing bargain.
Overall, we still strongly prefer forming an LLC or corporation to registering a DBA because these business entities provide personal asset protection and name exclusivity. That said, if you have your heart set on a DBA name, we think Incfile is one of the best services to help you register it.
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