The role of the sports logo is difficult to overestimate. The logo gives the team of athletes the opportunity to feel as a whole and thereby helps to create support for fans, which is important for athletes.
One of the popular sports is hockey. Logos of world hockey teams are very diverse. Typically, when choosing a brand name, people are guided by several basic rules: form, color, and text.
How to choose the right elements and colors?
The color choice is fully in accordance with the winter sport – warm colors (yellow orange) are found only as additional elements, while much more space is provided for black, blue and white. The only warm color that has been bypassed by such injustice is the symbol of pressure – red. There must be a name on the emblems of the NHL hockey teams. It is important that fans can easily recognize their club. Therefore, designers try to create a picture, often using a symbolic animal besides the name or abbreviation. The corporate emblems of hockey league players are often decorated with bears, lynxes, lions and even mammoths.
What companies use?
Most often these emblems are present on the T-shirts themselves, without any framing, for example, a wing with a Red Wings wheel or a Penguins penguin. A similar situation is with the clubs: Black Hawks, Winnipeg Jets, and Nashville Predators. It is possible to use the stick as a symbol of the game as in the NHL team logo: Washington Capitals and Penguins Hockey.
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