*Mr. Cuban has a financial interest in ZenBusiness and our affiliate partners may receive financial compensation for their support.

Starting a business is an exciting venture filled with hopes, dreams, and a touch of anxiety. Renowned entrepreneur and investor Mark Cuban shares a piece of invaluable advice for budding entrepreneurs on the importance of forming a limited liability company (LLC). This crucial step is a lifesaver in our modern litigious society where lawsuits come easy and often.

Incorporation: A Protective Shield

“Let me give you a piece of advice: we live in a very litigious society these days, and one of the most important things you can do is incorporate,” Cuban stresses. Incorporation isn’t merely a business jargon; it’s a defensive shield that can safeguard entrepreneurs from many legal battles that may arise along the business journey.

Cuban further clarifies, “The best form of incorporation is what they called an LLC. Why do they call it an LLC? Because it limits your liability when you do business.” The name — limited liability company — spells out the inherent protection it offers. By limiting liability, it draws a clear line between the business owner’s personal assets and the business assets, a separation that proves crucial when facing unforeseen legal disputes.

Unpredictable Lawsuit Scenarios

With humor, Mark Cuban paints a picture of the unpredictable nature of running a business, “So many people these days want to sue you for some of the dumbest stuff. A dog comes over, takes a poop right in the middle of your office. Someone slips, bangs their hand, and twists it. You think it’s kind of silly [but] their uncle’s a lawyer. They’re suing you.”

These quirky yet plausible scenarios highlight that anyone can find themselves at the receiving end of a lawsuit, no matter how absurd the claims may seem.

The LLC Safety Net

In these unexpected and often ridiculous situations, having an LLC is a lifesaver. Cuban articulates, “Do you want them to come after your house? Do you want them to come after your other assets? With an LLC, that poop-slipping, scoundrel lawyer uncle can only go after, at best, what you have in your business. And this protects you against him coming after your personal assets.” This imagery vividly underscores the dangers of operating a business without the protective covering of an LLC.

An LLC acts as a wall, helping ensure that business problems don’t seep into your personal life. Should a lawsuit arise, usually only the business assets are at risk, keeping your personal treasures like your home, car, and savings intact.

Forming an LLC is a reasonably straightforward affair with long-term benefits. The peace of mind it affords business owners is invaluable, presenting a barrier between business troubles and personal assets.

Conclusion: Heeding Cuban’s Wise Counsel

Mark Cuban’s fervent advice comes from a rich reservoir of business experience. His emphasis on starting an LLC isn’t just about fulfilling a legal formality but exercising prudence and foresight, protecting against potential legal storms that could wreck one’s personal financial terrain. As you venture into the exciting world of entrepreneurship, forming an LLC isn’t just a smart move; it’s a safety net securing a serene personal financial landscape amidst the legal tumults of the business realm.

We can help

If you’re thinking about starting a business and want to take advantage of the liability protections an LLC affords, we can help you with that. Starting at $0 plus state fees, our LLC formation service can handle the paperwork for you, freeing up more time for you to make your dream business a reality.

Disclaimer: The content on this page is for informational purposes only, and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.

“This is your life.
You want to get it right.”

– Mark Cuban on Starting a Business

Entrepreneur and Shark Tank host lays out
3 steps to follow when starting a business

  • Form an LLC to protect your liability
  • Set up your banking and accounting
  • Grow sales by marketing your website


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