Is Starting A Coaching Business In 2020 Still Relevant?

2020 has been a year of unpredictability, so it may seem a little risky to venture into the field of any entrepreneurial business. While your wariness is legitimate, you also need to remember that 2020 has seen monumental growth in a vast number of coaching businesses, simply because more individuals have realized the importance of having multifaceted skills, especially with an unpredictable economy! Without further ado, let’s go into the details of why you should consider starting a coaching business this year.

What Exactly Is It?

Coaching is simply a method of implementing the best ways to train clients or customers in literally any niche you’re passionate about. This includes training them, teaching them the tricks of the trade, and enlightening them on different and effective strategies that you’ve picked up along the way. In this way, you help develop an individual’s skills to further his or her career.

Is Coaching in Big Demand?

As mentioned earlier, the coaching industry has been doing quite well in recent months, especially with youngsters trying to expand their existing skillset with the additional free time they’ve got on their hands this year. So if you intend on starting a coaching business, this may just be one of the signs telling you to go for it.

Though it may seem like a complex and tedious task, becoming a coach or starting a coaching business can be done with the right planning and strategic implementation of the best practices that are currently employed by people trying to start a successful coaching business this year.

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What Would Your Earnings Look Like?

Whether you plan on starting a coaching business or intend to be a freelance coach, your earnings are estimated to be anywhere between $27,100 to $73,100 according to the International Coaching Federation. However, you also need to spend a certain amount of time investing in your business with the right strategies before you reach stable earnings.

How Do You Get Started?

Before you start working on your business plan, you need to make sure you have a solid foundation to ensure your coaching business takes off on the right foot. To help you do so, we have put together a list of things you may want to add to your checklist.

  • Depending on the niche(s) you’re focusing on, you may want to invest in formal training and certifications, as this will help boost your validity when you’re just beginning. New clients are more likely to invest in your business once they have proof that you are certified and reliable.
  • Apart from having integrity and a great work ethic, you will also have to be good at communication and convincing people that your business is worth it.
  • You will have to be mentally and financially ready to invest a lot of time, energy, and money in your business when you’re just starting. It takes time, consistent effort, and the right marketing strategies to form a strong and reliable client base. However, once you’ve formed a proper base, you’ll be able to depend on a steady income based on how much work you put in.


While many job markets may be failing with the current global pandemic, there’s no doubt that the coaching business isn’t one of them. With the right start and a strong client base, you’ll be able to kick-start your coaching business in 2020. Additionally, 2020 is the year when most entrepreneurs gained a strong footing in the business arena, so it’s best to strike while the iron is still hot!

Samantha Acuna is a writer based in San Francisco, CA. Her work has been featured in The Huffington Post,, and Yahoo Small Business.

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