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Cost to Open a Jewelry Store

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Wondering how much it costs to start your jewelry business? Check out these four detailed start-up costs lists to help you plan your jewelry store opening, the launch of your online jewelry site, your career as an independent jewelry consultant, or the making and selling of handmade jewelry items. 

💎 Want to become a jewelry entrepreneur? Learn How to Start a Jewelry Business in this step-by-step guide →

These jewelry costs lists include setup costs, inventory, and ongoing overhead, plus monthly expenses that you must budget into your business plan for accurate financial projections. 

Costs Required to Start Jewelry Businesses

This list of costs and expenses for opening various types of jewelry businesses is broken down into three parts – startup costs, inventory & supplies, and overhead ongoing expenses. 

💎 Learn more about small business startup costs and how to calculate them in this guide →

Costs to Open a Retail Jewelry Stores – Brick and Mortar or Online Store

These are the costs required to start a retail jewelry store either physically in your area – or online – selling fine, vintage, fashion, and gold jewelry directly to customers.  

Retail Jewelry Store Startup Costs – Brick and Mortar

The total cost to open a retail jewelry store is $9,200 – $29,000 which includes set-up costs of business registration, rent deposit, building renovations, display cases, logo design, advertising, and inventory purchasing. 

 Set-Up Costs 

💡 What Equipment Do You Need For A Retail Store? Find out here →

Inventory & Supplies Materials

Total Start-up Costs = $9,200-$29,000

Overhead and Ongoing Expenses

💎 Looking to fund your brick and mortar business? Learn about the Best Retail Loans for Your Brick and Mortar Jewelry Store

Online Jewelry Web E-commerce Store Startup Expenses

The total cost to begin an online jewelry store is $3,030 – $15,050 which includes set-up costs, legal business registration, logo design, social media, website development, online advertising, and inventory purchasing. 

 Set-Up Costs 

Inventory & Supplies Materials

Total Start-up Costs = $3,030 – $15,050

Overhead and Ongoing Expenses

💍 Looking to fund your online business? Learn About These 10 Ways To Raise Funds To Launch An Online Retail Business

Start-Up Costs for Home-Based Jewelry Businesses

It costs $ 604 – $16,300 to start a home-based jewelry business. Start-up costs vary depending upon the type of home jewelry company you want to launch; home jewelry shows, network direct sales, craft, and art shows, vintage jewelry resale, online jewelry boutique, or crafting handmade jewelry for sale at wholesale or retail. Keep reading for detailed expense lists below. 

Making Handmade Jewelry Starting Expenses

The total cost to begin a handmade jewelry business is $3,285 – $16,300 which includes set-up costs, legal business registration, logo design, social media, jewelry making supplies, website development, and advertising. 

Set-Up Costs 

Inventory & Supplies Materials

Total Start-up Costs = $ 3,285 – $16,300

Overhead and Ongoing Expenses

💎 Looking to make money crafting your own jewelry? Check out these resources including our advice on how to start an Etsy shop with step-by-step instructions, a list of fees, and examples of the most profitable and successful Etsy shops:

Independent Jewelry Consultant Startup Costs

The startup costs to sell jewelry as a home-based consultant is $604 – $3,153 and depend upon which direct sale company you represent. In addition to your starter kit of sample jewelry and marketing materials, you will incur costs for legal business registration, social media, transportation, and office supplies. Keep reading for total startup costs lists. 

Set-Up Costs 

Inventory & Supplies Materials

Total Start-up Costs = $ 604 – $3,153

Overhead and Ongoing Expenses

💎 Sales prospecting, networking and direct sales skills are crucial if you want to succeed as an independent jewelry consultant. Master your prowess with these resources:

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FAQ: Jewelry Business Startup Costs

Is owning a jewelry store profitable?

Jewelry stores are amongst the most profitable types of retail stores. Forbes reports that jewelry stores are highly profitable and generate pre-tax net profits of 5.94% as compared to the least profitable office supply stores at 1.57%.

How much does a jewelry business owner make?

On average, US-based jewelry store owners make an annual salary of $40,254. As reported by Salary.com the lowest salaries for jewelry owners is $25,670 and the highest at $59,182.  Jewelry designers make an average of $47,000 annually according to Glassdoor. Wages for independent jewelry sellers consultants average $24 per hour says Indeed.com

What is the average profit margin for jewelry items?

The average gross profit percentage of jewelry items is 42 – 47%. Note, however, that this is a GROSS profit figure – which means that it is only revenue minus material cost of goods and does not include an allowance for overhead costs. 

How do you price jewelry profitably?

To price your jewelry for healthy profits calculate your total – double those costs – then add your packaging and labor costs. Your final prices should be within your acceptable marketplace price range for similar items from competing jewelry designers. 

📊 Run a profit-cost analysis with our free break-even point calculator to get more insights into your future pricing strategy.

What should I charge for custom work and jewelry repairs?

Charge triple your bench jewelers’ hourly wage for repair work recommend expert jewelry shop owners. Start with the jeweler’s hourly wage, let’s say $20, and mark it up (just as you do for merchandise sales) triple the $20 hourly to $60 fee for custom work and repairs. 

The Gem industry experts at Polygon recommend this formula because a) all work takes longer than planned; b) downtime needs to be added in (looking for supplies, etc) and c) free repairs need to be absorbed into your pricing calculations. 

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